Paid Search - Digital Marketing Coordinator

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About the Job:

We are seeking a Digital Marketing Coordinator on our Paid Search team. The role will involve supporting the day-to-day operations of our paid search and shopping campaigns. Assisting in keyword research, ad copy creation, and performance tracking. Collaboration with specialists and managers will be essential to ensure the success of our campaigns.

A day in the life, what you’ll be doing:

• Assist in keyword research and ad copy creation.
• Monitor SEM, SEO and Google shopping performance and optimizing as needed.
• Generate regular reports on campaign metrics.
• Conduct research on industry trends and competitor activity.
• Collaborate with specialists to optimize campaigns.
• Manage day-to-day administrative tasks for the team.

What it takes to Join:

• Bachelor's degree in Marketing, Advertising, or a related field.
• 2+ years of experience in relevant field.
• Media agency experience is a plus.
• Basic understanding of paid search and shopping concepts and platforms (e.g., Google Ads, Microsoft Advertising, SA360).
• Experience with product feed management tools (e.g., Feedonomics, Google Merchant Center) and web analytics tools (e.g., Google Analytics) a plus.
• Proficiency in Microsoft Office and Google Workspace.
• Strong attention to detail and organizational skills.
• Excellent communication and teamwork abilities.
• Willingness to learn and adapt to new SEM tools and platforms.
• Ability to work in a fast-paced, dynamic environment.

Salary Range: $53,281 - $64,480

Pac Perks:

• Flexible work from home options
• HQ workforce of 60%+ people of color
• Dog friendly office environment
• Onsite gym
• $1,000 referral incentive program
• Generous associate discount of 30-50% off merchandise online and in-stores
• Competitive long term and short-term incentive program
• Immediate 100% vested 401K contributions and employer match
• Calm Premium access for all employees
• Employee perks throughout the year

Physical Requirements:

The physical demands described here are representative of those that are required by an associate to successfully perform the essential functions of this job. 

• While performing the duties of this job, the associate is regularly required to talk or hear. The associate is frequently required to sit; stand; walk; use hands to finger, handle or feel; as well as reach with hands and arms.
• Specific vision abilities required by this job include close vision, distance vision, depth perception and ability to adjust focus.
• Ability to work in open environment with fluctuating temperatures and standard lighting.
• Ability to work on computer and mobile phone for multiple hours; with frequent interruptions.
• Required to travel in elevator or stairwells to attend meetings and engage with associates on multiple floors throughout building.
• Hotel, Airplane, and Car Travel may be required.

Position Type/Expected Hours of Work:

This is a full-time position. As a National Retailer, occasional evening and/or weekend work may be required during periods of high volume. This role operates in a professional office environment and routinely uses standard office equipment.

Other Considerations:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the associate for this job. Duties, responsibilities and activities may change at any time with or without notice. Reasonable accommodations may be made to qualified individuals with disabilities to enable them to perform the essential functions of the role.